Personal Branding Photos : A Modern Twist on the Professional Headshot

Let’s talk about professional headshots for a moment...

personal branding headshots in Denver with Merritt Portrait Studio

We all know a picture is worth a thousand words. Assuming you take time to craft and edit your bio and resume, might it be worth the time to invest also in a personally designed and styled set of photographs to represent your brand?

I’m not talking about a predictable, coiffed photo against a predictable backdrop. I’m talking about making a statement; about introducing YOUR personality, style and attitude with a photo... or even a series of photos. Your photographs then serve to introduce you -- to make a great impression before you ever show up in person. Your photo can give an impactful and human personality to your virtual presence, allowing you to stand out in the crowd.

Lisa’s session was one of these PERSONAL BRANDING sessions, designed from the start to transcended a “professional headshot” session and give her blog audience(s) a sense of her style and awesome personality. The photos aren't just boring headshots; they complement her words, ideas and personality.

We had a fantastic time from designing this photo shoot to meet Lisa’s specific professional and branding needs. Even more powerful, we had a BLAST shooting, which enabled her to overcome some long seated fears of the camera -- which was incredibly satisfying to watch. I know, you're thinking, "THIS woman was afraid of the camera?! No way!" But she tells me there were days and days of serious anxiety leading up to our shoot. Thankfully the experience itself wrapped with her having so much fun she's already excited to do it again!

Lisa now has a full collection of powerful, “couture portrait” styled professional images for her blogging portfolio (which, by the way, is a blast -- check out her Skort Project which is awesome, especially if you, like I, suffer from daily decision fatigue). She can mix and match her photos, or display as a group. Since most of us have so many social media profiles to keep up these days -- this is a fun and creative way to keep them all fresh!

If you'd like to discuss designing a personal branding headshot / portrait session to freshen up your profile, please drop me a line! It's more than just fun, it could be GREAT for your business!

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